About

100days.nz is a small newsroom watching how marketing, design, advertising, and entertainment actually change week to week. We started with a simple brief: explain what launched, who it helps, and what to do next — without recycling press-release optimism.

We write for people who build campaigns and products under deadlines. That means clear sourcing, honest uncertainty, and fewer empty takes. If a story cannot survive a skeptical edit, it does not ship.

What we cover How we work
Platform shifts and craft Primary sources first
Campaign lessons Named metrics when available
Creative technology Opinion labeled as opinion

If you want volume above judgment, we are not your feed. If you want context you can take into a Monday standup, you are in the right place.